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It's no secret that the marketing and social media landscape is constantly evolving, and keeping up with the latest trends can be overwhelming. But don't worry, we've got your back!
Take a look at our latest blogs to stay informed about the latest marketing updates and social media changes. Plus, we've got some free tips to help you boost your marketing efforts and feel more confident. Enjoy!
A Glossary of 100 Printing Terms
0 - # / A - C / d - f / g - i / j - m / n - q / r - s / t - v / w - z 0 - # 3D Printing: 3D printers can print 3D shapes and models....
John Parsons
Sep 1, 20219 min read
Expert Advice for Small Business ‘Digital Transformation’
Over the past decade, businesses of all sizes and industries have adapted to new technologies, leading to the popularisation of the term...
John Parsons
Jul 6, 20212 min read
The Customer Is NOT Always Right
While it is a widely accepted mantra that ‘the customer is always right’, sometimes this is not the case. Small business owners often...
John Parsons
Jun 2, 20213 min read
Selecting the Best Virtual Assistant: Why You Need One
Running a business can be a daunting task, and as a business owner, it is essential to have support that can help you achieve your goals....
John Parsons
Mar 3, 20212 min read
Content Has Always Been King!
It's true that content has always been important, but with the rise of the internet, it has become even more crucial. In the past,...
John Parsons
Dec 2, 20201 min read
Customer Acquisition vs Customer Retention
Customer acquisition and customer retention are both important aspects of running a successful business. While customer retention is...
John Parsons
Nov 4, 20202 min read
Key Pointers for Creating and Sustaining a Blog When You're Busy
Maintaining a successful blog can be a challenging task, especially when you are juggling a busy schedule. However, the key to keeping...
John Parsons
Oct 6, 20201 min read
SEO Terms Glossary
Search engine optimisation (SEO), like any specialised industry, uses esoteric terms that can be tricky to decipher. Our SEO terms...
John Parsons
Sep 1, 20207 min read
The Benefits of Investing in High-quality Printing for your Marketing Materials
Investing in high-quality printing for your marketing materials can help your small business stand out from the competition. When your...
John Parsons
Aug 4, 20203 min read
The Importance of Website Maintenance for All Websites
In today's world, having a website isn't enough. It's essential to maintain it regularly to keep up with the ever-changing digital...
John Parsons
Jun 30, 20202 min read
Do You Have a Press Kit on Your Website Yet?
A press kit is an essential tool that can help you get more exposure for your business. Journalists often use press kits to quickly...
John Parsons
May 5, 20202 min read
Why is branding important for small businesses?
You should never underestimate the power of branding for small businesses. You might think that strong branding is something reserved for...
John Parsons
Mar 31, 20202 min read
Is SEO A Valuable Investment for Small Businesses?
You might have heard of a little thing called Search Engine Optimisation (SEO) — the practice of tweaking and changing your website to...
John Parsons
Mar 4, 20203 min read
Maximising the Potential of Email
Email marketing can be a highly effective way to build and nurture relationships with your customers. However, to harness the power of...
John Parsons
Dec 4, 20191 min read
Why Calibrate Your Monitor?
One constant of online images is how irregular they appear on different computers. Some photos look great, others are awful. The reason...
John Parsons
Aug 6, 20191 min read
Glossary of Online Terms
It's easy to get lost in the sea of online jargon – from 'apps' and 'browsers' to 'Zoom' and 'YouTube'. Don't let unfamiliar terms...
John Parsons
Apr 30, 20199 min read
How To Do a Social Media Audit
Social media marketing is an exciting and dynamic way to promote your business, but when it comes to measuring results, things can get a...
John Parsons
Mar 6, 20193 min read
Back to Basics: Five Essential Tips for Your First Business Website
Starting a new business requires you to have an online presence. Websites give potential customers the impression that you are a...
John Parsons
Jan 2, 20194 min read
Marketing Glossary - Key Marketing Terminology
Account Management: A process by which an agency is responsible for managing the relationship and sales with a particular client in view...
John Parsons
Nov 7, 201813 min read
What To Consider When Designing a Business Card
When designing a business card, it’s important to consider the following factors: Purpose: Determine the purpose of the card. Is it for...
John Parsons
Feb 7, 20181 min read
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