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It's no secret that the marketing and social media landscape is constantly evolving, and keeping up with the latest trends can be overwhelming. But don't worry, we've got your back!
Take a look at our latest blogs to stay informed about the latest marketing updates and social media changes. Plus, we've got some free tips to help you boost your marketing efforts and feel more confident. Enjoy!
Content Has Always Been King!
It's true that content has always been important, but with the rise of the internet, it has become even more crucial. In the past,...
John Parsons
Dec 2, 20201 min read
Customer Acquisition vs Customer Retention
Customer acquisition and customer retention are both important aspects of running a successful business. While customer retention is...
John Parsons
Nov 4, 20202 min read
Key Pointers for Creating and Sustaining a Blog When You're Busy
Maintaining a successful blog can be a challenging task, especially when you are juggling a busy schedule. However, the key to keeping...
John Parsons
Oct 6, 20201 min read
SEO Terms Glossary
Search engine optimisation (SEO), like any specialised industry, uses esoteric terms that can be tricky to decipher. Our SEO terms...
John Parsons
Sep 1, 20207 min read
The Benefits of Investing in High-quality Printing for your Marketing Materials
Investing in high-quality printing for your marketing materials can help your small business stand out from the competition. When your...
John Parsons
Aug 4, 20203 min read
The Importance of Website Maintenance for All Websites
In today's world, having a website isn't enough. It's essential to maintain it regularly to keep up with the ever-changing digital...
John Parsons
Jun 30, 20202 min read
Six Golden Rules for Brand Development
Building a brand is a complex process that requires careful planning and execution. It's not just about designing a logo or catchy name....
John Parsons
Jun 2, 20202 min read
Do You Have a Press Kit on Your Website Yet?
A press kit is an essential tool that can help you get more exposure for your business. Journalists often use press kits to quickly...
John Parsons
May 5, 20202 min read
Why is branding important for small businesses?
You should never underestimate the power of branding for small businesses. You might think that strong branding is something reserved for...
John Parsons
Mar 31, 20202 min read
Is SEO A Valuable Investment for Small Businesses?
You might have heard of a little thing called Search Engine Optimisation (SEO) — the practice of tweaking and changing your website to...
John Parsons
Mar 4, 20203 min read
Maximising the Potential of Email
Email marketing can be a highly effective way to build and nurture relationships with your customers. However, to harness the power of...
John Parsons
Dec 4, 20191 min read
Why Calibrate Your Monitor?
One constant of online images is how irregular they appear on different computers. Some photos look great, others are awful. The reason...
John Parsons
Aug 6, 20191 min read
Glossary of Online Terms
It's easy to get lost in the sea of online jargon – from 'apps' and 'browsers' to 'Zoom' and 'YouTube'. Don't let unfamiliar terms...
John Parsons
Apr 30, 20199 min read
How To Do a Social Media Audit
Social media marketing is an exciting and dynamic way to promote your business, but when it comes to measuring results, things can get a...
John Parsons
Mar 6, 20193 min read
Back to Basics: Five Essential Tips for Your First Business Website
Starting a new business requires you to have an online presence. Websites give potential customers the impression that you are a...
John Parsons
Jan 2, 20194 min read
Marketing Glossary - Key Marketing Terminology
Account Management: A process by which an agency is responsible for managing the relationship and sales with a particular client in view...
John Parsons
Nov 7, 201813 min read
Five Innovative and Effective Marketing Strategies: Unleashing the Potential of Flyers
In the world of marketing, flyers have been considered a traditional method of advertising. However, it is essential to understand that...
John Parsons
Jul 3, 20182 min read
Everything You Need to Know About Social Media Marketing Services For Small Businesses
Digital marketing comes in many forms, and for small businesses it's important to know what to look for when seeking out digital...
John Parsons
Aug 1, 20174 min read
How To Design an Effective Flyer
Flyers are an effective way to promote your business, product, event, or special offer. However, designing an effective flyer requires...
John Parsons
Apr 4, 20171 min read
Do All Businesses Require a Website?
Is a website necessary for every business? The short answer is yes. Businesses of all sizes must have a strong internet presence. While...
John Parsons
Jan 4, 20172 min read
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