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It's no secret that the marketing and social media landscape is constantly evolving, and keeping up with the latest trends can be overwhelming. But don't worry, we've got your back!
Take a look at our latest blogs to stay informed about the latest marketing updates and social media changes. Plus, we've got some free tips to help you boost your marketing efforts and feel more confident. Enjoy!
John Parsons
Jan 3, 20244 min read
The Significance of Keywords in Modern SEO
Keywords refer to the specific terms and phrases that individuals search for on the internet, whether they are looking for information,...
John Parsons
Dec 18, 20232 min read
Best Practices for Web Design for Small Businesses
In today's digital age, having an online presence is a must for small businesses. However, it's not enough to simply have a website. Your...
John Parsons
Dec 1, 20232 min read
Tips for Finding the Right Influencer for Your Brand: A Comprehensive Guide
Are you looking for ways to maximise your brand's reach? Social media has revolutionised the way businesses interact with their target...
John Parsons
Sep 7, 20221 min read
Why Is Creating Valuable Content So Important for Small Businesses?
For small businesses, creating valuable content is crucial for a number of reasons. Firstly, it can help to establish your brand as an...
John Parsons
May 31, 20224 min read
Website Legal Requirements in the UK: Laws and Regulations
Legal Considerations for UK Website Owners Creating and running a website in the United Kingdom comes with a set of legal requirements....
John Parsons
Mar 2, 20221 min read
YGTMedia Top 3 Tips for Defining a Content Strategy
Defining a content strategy is crucial for any business to succeed in the digital world. Here are YGTMedia top three tips for creating an...
John Parsons
Dec 1, 20212 min read
7 Social Media Content Ideas That Saves You Time
As a small business owner, you understand the need of using social media to communicate with your customers, but you don't know where to...
John Parsons
Oct 5, 20212 min read
How to Boost Your SERP Rankings?
Let’s begin by looking at what SERP rankings are and how they affect businesses. SERP stands for Search Engine Results Pages, and this...
John Parsons
Jul 6, 20212 min read
Expert Advice for Small Business ‘Digital Transformation’
Over the past decade, businesses of all sizes and industries have adapted to new technologies, leading to the popularisation of the term...
John Parsons
Dec 2, 20201 min read
Content Has Always Been King!
It's true that content has always been important, but with the rise of the internet, it has become even more crucial. In the past,...
John Parsons
Nov 4, 20202 min read
Customer Acquisition vs Customer Retention
Customer acquisition and customer retention are both important aspects of running a successful business. While customer retention is...
John Parsons
Oct 6, 20201 min read
Key Pointers for Creating and Sustaining a Blog When You're Busy
Maintaining a successful blog can be a challenging task, especially when you are juggling a busy schedule. However, the key to keeping...
John Parsons
Sep 1, 20207 min read
SEO Terms Glossary
Search engine optimisation (SEO), like any specialised industry, uses esoteric terms that can be tricky to decipher. Our SEO terms...
John Parsons
Jun 2, 20202 min read
Six Golden Rules for Brand Development
Building a brand is a complex process that requires careful planning and execution. It's not just about designing a logo or catchy name....
John Parsons
May 5, 20202 min read
Do You Have a Press Kit on Your Website Yet?
A press kit is an essential tool that can help you get more exposure for your business. Journalists often use press kits to quickly...
John Parsons
Apr 30, 20199 min read
Glossary of Online Terms
It's easy to get lost in the sea of online jargon – from 'apps' and 'browsers' to 'Zoom' and 'YouTube'. Don't let unfamiliar terms...
John Parsons
Mar 6, 20193 min read
How To Do a Social Media Audit
Social media marketing is an exciting and dynamic way to promote your business, but when it comes to measuring results, things can get a...
John Parsons
Jan 2, 20194 min read
Back to Basics: Five Essential Tips for Your First Business Website
Starting a new business requires you to have an online presence. Websites give potential customers the impression that you are a...
John Parsons
Nov 7, 201813 min read
Marketing Glossary - Key Marketing Terminology
Account Management: A process by which an agency is responsible for managing the relationship and sales with a particular client in view...
John Parsons
Jul 3, 20182 min read
Five Innovative and Effective Marketing Strategies: Unleashing the Potential of Flyers
In the world of marketing, flyers have been considered a traditional method of advertising. However, it is essential to understand that...
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