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It's no secret that the marketing and social media landscape is constantly evolving, and keeping up with the latest trends can be overwhelming. But don't worry, we've got your back!
Take a look at our latest blogs to stay informed about the latest marketing updates and social media changes. Plus, we've got some free tips to help you boost your marketing efforts and feel more confident. Enjoy!
7 Social Media Content Ideas That Saves You Time
As a small business owner, you understand the need of using social media to communicate with your customers, but you don't know where to...
John Parsons
Dec 1, 20212 min read
How to Master Customer Retention and Gain Repeat Business
Mastering customer retention is a vital aspect of running a successful business. It is much more cost-effective to retain customers than...
John Parsons
Nov 3, 20211 min read
How to Boost Your SERP Rankings?
Let’s begin by looking at what SERP rankings are and how they affect businesses. SERP stands for Search Engine Results Pages, and this...
John Parsons
Oct 5, 20212 min read
6 Print Finishes That Make a Lasting Impression
Print media has a unique advantage over digital media in that it offers a sensory experience that engages multiple senses – touch, smell,...
John Parsons
Aug 3, 20212 min read
Expert Advice for Small Business ‘Digital Transformation’
Over the past decade, businesses of all sizes and industries have adapted to new technologies, leading to the popularisation of the term...
John Parsons
Jul 6, 20212 min read
The Customer Is NOT Always Right
While it is a widely accepted mantra that ‘the customer is always right’, sometimes this is not the case. Small business owners often...
John Parsons
Jun 2, 20213 min read
Cold Calling is Not Difficult
I'll admit that it's not the most enjoyable task. When done poorly, or even mediocrely, it can be soul-destroying. Few of us received any...
John Parsons
May 4, 20212 min read
YGTMedia Beginners Guide to Print
What is GSM? GSM is the measurement used for paperweight. It also gives you a rough guide as to thickness of paper. A higher GSM means a...
John Parsons
Apr 6, 20214 min read
Is Bounce Rate Really that Important?
Many companies, as well as individuals with online businesses, don’t understand bounce rate, so don’t have any benchmark to measure its...
John Parsons
Feb 3, 20213 min read
3 Reasons Why Great Logo Design Matters
A great logo is more than just a pretty image. It’s a crucial element that represents your brand and communicates its values and...
John Parsons
Jan 6, 20211 min read
Content Has Always Been King!
It's true that content has always been important, but with the rise of the internet, it has become even more crucial. In the past,...
John Parsons
Dec 2, 20201 min read
Customer Acquisition vs Customer Retention
Customer acquisition and customer retention are both important aspects of running a successful business. While customer retention is...
John Parsons
Nov 4, 20202 min read
Key Pointers for Creating and Sustaining a Blog When You're Busy
Maintaining a successful blog can be a challenging task, especially when you are juggling a busy schedule. However, the key to keeping...
John Parsons
Oct 6, 20201 min read
The Benefits of Investing in High-quality Printing for your Marketing Materials
Investing in high-quality printing for your marketing materials can help your small business stand out from the competition. When your...
John Parsons
Aug 4, 20203 min read
Six Golden Rules for Brand Development
Building a brand is a complex process that requires careful planning and execution. It's not just about designing a logo or catchy name....
John Parsons
Jun 2, 20202 min read
Do You Have a Press Kit on Your Website Yet?
A press kit is an essential tool that can help you get more exposure for your business. Journalists often use press kits to quickly...
John Parsons
May 5, 20202 min read
Why is branding important for small businesses?
You should never underestimate the power of branding for small businesses. You might think that strong branding is something reserved for...
John Parsons
Mar 31, 20202 min read
Is SEO A Valuable Investment for Small Businesses?
You might have heard of a little thing called Search Engine Optimisation (SEO) — the practice of tweaking and changing your website to...
John Parsons
Mar 4, 20203 min read
Tips for Writing a Great Blog
Blogging has existed since the dawn of the internet. It's a terrific way to learn about a topic, catch up on current events, or simply...
John Parsons
Feb 5, 20202 min read
How To Write a Marketing Plan for Your Business
Writing a marketing plan for your business is an essential step towards achieving your company’s goals. A marketing plan is a written...
John Parsons
Jan 8, 20202 min read
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