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It's no secret that the marketing and social media landscape is constantly evolving, and keeping up with the latest trends can be overwhelming. But don't worry, we've got your back!
Take a look at our latest blogs to stay informed about the latest marketing updates and social media changes. Plus, we've got some free tips to help you boost your marketing efforts and feel more confident. Enjoy!
Useful Photography Pointers for Your Small Business
Photography is an essential aspect of any small business, especially when it comes to showcasing products. Product photography is the...
John Parsons
Jul 5, 20222 min read
Website Legal Requirements in the UK: Laws and Regulations
Legal Considerations for UK Website Owners Creating and running a website in the United Kingdom comes with a set of legal requirements....
John Parsons
May 31, 20224 min read
Why Having a Business Mentor Is So Important
Having a business mentor can be extremely beneficial for small business owners. A mentor is someone who has experience in the industry...
John Parsons
May 3, 20221 min read
Why Tone of Voice Is Important for Brand Identity
Tone of voice refers to the way in which a brand expresses its personality and values through written or spoken communication. It...
John Parsons
Apr 5, 20222 min read
YGTMedia Top 3 Tips for Defining a Content Strategy
Defining a content strategy is crucial for any business to succeed in the digital world. Here are YGTMedia top three tips for creating an...
John Parsons
Mar 2, 20221 min read
YGTMedia Blog Management
Managing a blog can be a daunting task, especially if you're trying to grow your online presence. That's where our blog management...
John Parsons
Feb 2, 20221 min read
Dealing With Colour. What Is the Difference Between CMYK And RGB?
Why does the same colour look different in different places? - The simplest way we find to explain the differences in colour is to go...
John Parsons
Jan 5, 20224 min read
7 Social Media Content Ideas That Saves You Time
As a small business owner, you understand the need of using social media to communicate with your customers, but you don't know where to...
John Parsons
Dec 1, 20212 min read
How to Master Customer Retention and Gain Repeat Business
Mastering customer retention is a vital aspect of running a successful business. It is much more cost-effective to retain customers than...
John Parsons
Nov 3, 20211 min read
How to Boost Your SERP Rankings?
Let’s begin by looking at what SERP rankings are and how they affect businesses. SERP stands for Search Engine Results Pages, and this...
John Parsons
Oct 5, 20212 min read
A Glossary of 100 Printing Terms
0 - # / A - C / d - f / g - i / j - m / n - q / r - s / t - v / w - z 0 - # 3D Printing: 3D printers can print 3D shapes and models....
John Parsons
Sep 1, 20219 min read
6 Print Finishes That Make a Lasting Impression
Print media has a unique advantage over digital media in that it offers a sensory experience that engages multiple senses – touch, smell,...
John Parsons
Aug 3, 20212 min read
Expert Advice for Small Business ‘Digital Transformation’
Over the past decade, businesses of all sizes and industries have adapted to new technologies, leading to the popularisation of the term...
John Parsons
Jul 6, 20212 min read
The Customer Is NOT Always Right
While it is a widely accepted mantra that ‘the customer is always right’, sometimes this is not the case. Small business owners often...
John Parsons
Jun 2, 20213 min read
Cold Calling is Not Difficult
I'll admit that it's not the most enjoyable task. When done poorly, or even mediocrely, it can be soul-destroying. Few of us received any...
John Parsons
May 4, 20212 min read
YGTMedia Beginners Guide to Print
What is GSM? GSM is the measurement used for paperweight. It also gives you a rough guide as to thickness of paper. A higher GSM means a...
John Parsons
Apr 6, 20214 min read
Selecting the Best Virtual Assistant: Why You Need One
Running a business can be a daunting task, and as a business owner, it is essential to have support that can help you achieve your goals....
John Parsons
Mar 3, 20212 min read
Is Bounce Rate Really that Important?
Many companies, as well as individuals with online businesses, don’t understand bounce rate, so don’t have any benchmark to measure its...
John Parsons
Feb 3, 20213 min read
3 Reasons Why Great Logo Design Matters
A great logo is more than just a pretty image. It’s a crucial element that represents your brand and communicates its values and...
John Parsons
Jan 6, 20211 min read
Customer Acquisition vs Customer Retention
Customer acquisition and customer retention are both important aspects of running a successful business. While customer retention is...
John Parsons
Nov 4, 20202 min read
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