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It's no secret that the marketing and social media landscape is constantly evolving, and keeping up with the latest trends can be overwhelming. But don't worry, we've got your back!
Take a look at our latest blogs to stay informed about the latest marketing updates and social media changes. Plus, we've got some free tips to help you boost your marketing efforts and feel more confident. Enjoy!
John Parsons
Jan 3, 20244 min read
The Significance of Keywords in Modern SEO
Keywords refer to the specific terms and phrases that individuals search for on the internet, whether they are looking for information,...
John Parsons
Dec 18, 20232 min read
Best Practices for Web Design for Small Businesses
In today's digital age, having an online presence is a must for small businesses. However, it's not enough to simply have a website. Your...
John Parsons
Dec 1, 20232 min read
Tips for Finding the Right Influencer for Your Brand: A Comprehensive Guide
Are you looking for ways to maximise your brand's reach? Social media has revolutionised the way businesses interact with their target...
John Parsons
Nov 1, 20232 min read
Google Business Profiles to Let You Manage Your Social Links
Google now allows you to include your social media links on your Google Business profile, increasing your exposure on Google Search and...
John Parsons
Sep 5, 20232 min read
How To Grow Your Business with Brand Storytelling
Brand storytelling is a powerful tool that can help you grow your business. It involves using narrative techniques to communicate your...
John Parsons
Aug 1, 20232 min read
Bust the jargon, cut the corporate speak and get to the point
In today's fast-paced corporate world, it's easy to feel overwhelmed by the abundance of jargon and buzzwords thrown around in meetings...
John Parsons
Jun 6, 20234 min read
4 reasons small UK businesses should focus on digital marketing in 2023
Digital marketing is likely a topic on the mind of small business owners across the UK. But what does 'digital marketing' actually mean?...
John Parsons
Dec 7, 20222 min read
5 Reasons Why Video Content Marketing Is Important for Your SEO
Video content marketing is essential for capturing your intended audience’s attention and increasing brand awareness. SEO requires...
John Parsons
Sep 7, 20221 min read
Why Is Creating Valuable Content So Important for Small Businesses?
For small businesses, creating valuable content is crucial for a number of reasons. Firstly, it can help to establish your brand as an...
John Parsons
Aug 2, 20221 min read
Why is Guerrilla Marketing Creating a Buzz?
Guerrilla marketing has become increasingly popular in recent years due to its ability to generate buzz and attention without the need...
John Parsons
Jul 5, 20222 min read
Useful Photography Pointers for Your Small Business
Photography is an essential aspect of any small business, especially when it comes to showcasing products. Product photography is the...
John Parsons
Apr 5, 20222 min read
Why Tone of Voice Is Important for Brand Identity
Tone of voice refers to the way in which a brand expresses its personality and values through written or spoken communication. It...
John Parsons
Mar 2, 20221 min read
YGTMedia Top 3 Tips for Defining a Content Strategy
Defining a content strategy is crucial for any business to succeed in the digital world. Here are YGTMedia top three tips for creating an...
John Parsons
Feb 2, 20221 min read
YGTMedia Blog Management
Managing a blog can be a daunting task, especially if you're trying to grow your online presence. That's where our blog management...
John Parsons
Jan 5, 20224 min read
Dealing With Colour. What Is the Difference Between CMYK And RGB?
Why does the same colour look different in different places? - The simplest way we find to explain the differences in colour is to go...
John Parsons
Dec 1, 20212 min read
7 Social Media Content Ideas That Saves You Time
As a small business owner, you understand the need of using social media to communicate with your customers, but you don't know where to...
John Parsons
Oct 5, 20212 min read
How to Boost Your SERP Rankings?
Let’s begin by looking at what SERP rankings are and how they affect businesses. SERP stands for Search Engine Results Pages, and this...
John Parsons
Aug 3, 20212 min read
6 Print Finishes That Make a Lasting Impression
Print media has a unique advantage over digital media in that it offers a sensory experience that engages multiple senses – touch, smell,...
John Parsons
Jun 2, 20213 min read
The Customer Is NOT Always Right
While it is a widely accepted mantra that ‘the customer is always right’, sometimes this is not the case. Small business owners often...
John Parsons
May 4, 20212 min read
Cold Calling is Not Difficult
I'll admit that it's not the most enjoyable task. When done poorly, or even mediocrely, it can be soul-destroying. Few of us received any...
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